Larissa’s Picks to Click: ABC & Mobile, Heineken & Tremor Video, Abercrombie...
ADOTAS EDITOR’S NOTE: Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link. It’s...
View ArticleAdotas Poll: Tremor Video IPO Would Be A Success
ADOTAS – In this week’s poll, we asked our readers: “Which video ad company’s IPO would draw the strongest response?” The results are as follows: Tremor Video (93%) Adap.tv (4%) YuMe (3%) Nest week’s...
View ArticleReport: Tremor Video Files for IPO
ADOTAS – Are our readers incredibly influential, or are they just incredibly well-informed? Last Friday, based on a May 9 report from Bloomberg, we conducted a poll asking which video company’s IPO...
View ArticleLiveRail Touts $100 Million Run Rate, Preps for IPO in 2014
ADOTAS — The demand for programmatic advertising has exploded, with companies like YuMe, Criteo and Rocket Fuel going public within the last year. Today video advertising startup LiveRail released...
View ArticleTremor CEO Responds with Open Letter to WSJ Article on Pirated Video
ADOTAS – Defending his company after it was singled out in a Wall Street Journal CMO Today article, Tremor Video CEO Bill Day issued an open letter to clients last night, reassuring them that about its...
View ArticleInside the Rise of Pirated Video Content
ADOTAS – Pirated video content is the topic of heated discussion within a publishing industry that relies heavily on ad dollars to stay afloat. While many people log in daily to news websites to read...
View ArticleVideo Ad Industry Leaders to Converge Tomorrow in NYC
ADOTAS — Registration is still open for the VideoNuze Online Video Advertising Summit, which will be held tomorrow at the Midtown Loft & Terrace, 267 Fifth Avenue, NYC. The event has 45 industry...
View ArticleTremor Video Hires Publisher Veteran Manish Jha to Lead Supply-Side Platform
(Adotas) New York, NY – August 21, 2014 – Tremor Video, Inc. (NYSE: TRMR), an advertising technology company elevating brand performance across all screens for the world’s leading brands and...
View ArticleNeustar Expands Omnichannel Marketing Capability to Connected TV Through...
Neustar, Inc., a neutral provider of real-time information services, announced the expansion of its long-standing partnership with Tremor Video, the premium video marketplace elevating brand...
View ArticleTremor Video DSP Launches Comprehensive Three-Point Brand Protection Plan for...
Provides Brand Safety, Combats Ad Fraud and Polices the Supply Chain at No Cost for Advertisers Tremor Video DSP, the leading programmatic video platform, today announced the launch of its...
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